While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of a vehicle they called the Panther.
All through the summer of 1965 practically every element of the car’s design and advancement, from preliminary design sketches to clay models, was photographed and thoroughly documented. Chevy used the possessions to produce a 30 -minute film The Camaro for sale in Georgetown OH , which was later on revealed on TV and in cinema. They also introduced females’s clothing called the Camaro Collection and even a Camaro road race online game.
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In November, Chevy sales executives and imaginative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, right away started work on brochures, direct-mail advertising and sales promotion products, in addition to print, outside and TV/radio advertising. In April 1966, at the New York Auto Program Interview, Chevrolet sales executives admitted no name had been picked for the new car, but did announce that prices of 1967 Chevy Camaro for sale in Georgetown OH design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on cause the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had actually been called by lots of names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and lastly Gemini. However, GM’s upper management vetoed the idea, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no genuine significance, GM scientists supposedly found the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Business researchers likewise discovered other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had actually already been released using the Panther name, Chevy’s most pressing difficulty was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Georgetown OH by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a conventional fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making additional make money from choices and devices, the Camaro could be ordered with almost 80 factory choices and 40 dealer accessories.
Purchasers might likewise choice approximately a bigger 250-inch variation of the conventional straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.