While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the intro of a car they called the Panther.
All through the summer of 1965 essentially every aspect of the vehicle’s design and development, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy used the assets to produce a 30 -minute film The Camaro for sale in Walpole NH , which was later on revealed on TV and in cinema. They also introduced women’s clothing called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and creative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately began deal with brochures, direct mail and sales promotion materials, together with print, outside and TV/radio advertising. In April 1966, at the New York Automobile Program Interview, Chevrolet sales executives admitted no name had been selected for the brand-new car, however did announce that rates of 1967 Chevy Camaro for sale in Walpole NH design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later on cause the Pontiac version, code named the Banshee, to be renamed Firebird. Over its brief life time, the F-car had been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the automobile might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no genuine meaning, GM researchers reportedly discovered the word in a French dictionary as a slang term for “buddy” or “companion.” It’s reported that Ford Motor Business researchers likewise found other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had currently been released utilizing the Panther name, Chevy’s a lot of pressing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Walpole NH by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making additional make money from choices and accessories, the Camaro could be bought with nearly 80 factory choices and 40 dealer devices.
Buyers could likewise option approximately a bigger 250-inch version of the standard straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.