While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a vehicle they called the Panther.
All through the summertime of 1965 essentially every element of the vehicle’s design and development, from preliminary design sketches to clay models, was photographed and thoroughly recorded. Chevy utilized the possessions to produce a 30 -minute movie The Camaro for sale in New Glarus WI , which was later revealed on TV and in cinema. They likewise introduced women’s clothes called the Camaro Collection as well as a Camaro roadway race online game.
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In November, Chevy sales executives and imaginative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, right away started deal with catalogs, direct-mail advertising and sales promo products, in addition to print, outdoor and TV/radio marketing. In April 1966, at the New york city Automobile Program Press Conference, Chevrolet sales executives confessed no name had actually been selected for the brand-new vehicle, however did announce that rates of 1967 Chevy Camaro for sale in New Glarus WI design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by many names including Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy considered utilizing the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and finally Gemini. However, GM’s upper management vetoed the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM scientists apparently discovered the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Company researchers also found other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had actually already been launched utilizing the Panther name, Chevy’s many pressing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in New Glarus WI by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a conventional fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning added benefit from choices and devices, the Camaro could be purchased with almost 80 factory options and 40 dealer accessories.
Buyers might likewise option up to a bigger 250-inch variation of the conventional straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate order forbade equipping it with engines larger than 400 cid. Transmission choices included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.