While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the intro of an automobile they called the Panther.
All through the summer of 1965 virtually every element of the vehicle’s design and development, from preliminary design sketches to clay designs, was photographed and thoroughly recorded. Chevy used the possessions to produce a 30 -minute film The Camaro for sale in Bucks AL , which was later on shown on TELEVISION and in movie theaters. They likewise presented females’s clothes called the Camaro Collection as well as a Camaro road race online game.
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In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately started work on catalogs, direct mail and sales promo products, along with print, outdoor and TV/radio marketing. In April 1966, at the New York Auto Program Interview, Chevrolet sales executives admitted no name had been picked for the brand-new automobile, however did announce that prices of 1967 Chevy Camaro for sale in Bucks AL model will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on cause the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the idea, fearing the automobile might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no real significance, GM researchers apparently found the word in a French dictionary as a slang term for “friend” or “buddy.” It’s reported that Ford Motor Business researchers likewise discovered other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had already been released using the Panther name, Chevy’s the majority of pressing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Bucks AL by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a conventional fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning added profit from choices and accessories, the Camaro could be purchased with almost 80 factory alternatives and 40 dealer accessories.
Buyers could also option approximately a bigger 250-inch version of the basic straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict forbade equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.