While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a car they called the Panther.
All through the summer of 1965 essentially every aspect of the car’s design and advancement, from initial design sketches to clay models, was photographed and carefully recorded. Chevy utilized the possessions to create a 30 -minute motion picture The Camaro for sale in Newcastle UT , which was later on shown on TV and in movie theaters. They likewise presented women’s clothing called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and innovative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, instantly started work on brochures, direct mail and sales promo products, together with print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Show Press Conference, Chevrolet sales executives admitted no name had been selected for the new car, but did reveal that rates of 1967 Chevy Camaro for sale in Newcastle UT design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later cause the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its short life time, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and developed G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM researchers reportedly found the word in a French dictionary as a slang term for “good friend” or “buddy.” It’s reported that Ford Motor Company researchers likewise discovered other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had actually already been released utilizing the Panther name, Chevy’s most pushing challenge was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Newcastle UT by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a conventional fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making added make money from choices and accessories, the Camaro could be purchased with nearly 80 factory options and 40 dealership accessories.
Buyers might also choice up to a larger 250-inch variation of the basic straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission options included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.