While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a car they called the Panther.
All through the summer of 1965 virtually every element of the car’s design and development, from initial design sketches to clay designs, was photographed and thoroughly documented. Chevy used the assets to create a 30 -minute movie The Camaro for sale in New Raymer CO , which was later shown on TV and in movie theaters. They likewise introduced ladies’s clothing called the Camaro Collection and even a Camaro road race online game.
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In November, Chevy sales executives and imaginative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away started deal with catalogs, direct-mail advertising and sales promotion products, together with print, outdoor and TV/radio advertising. In April 1966, at the New york city Car Show Press Conference, Chevrolet sales executives admitted no name had been selected for the new car, however did reveal that rates of 1967 Chevy Camaro for sale in New Raymer CO design will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later trigger the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its short life time, the F-car had actually been called by many names including Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy considered using the letters “GM” in the name, and created G-Mini, which developed into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the idea, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine meaning, GM scientists apparently found the word in a French dictionary as a slang term for “friend” or “buddy.” It’s reported that Ford Motor Company researchers likewise found other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had actually currently been launched utilizing the Panther name, Chevy’s the majority of pressing difficulty was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in New Raymer CO by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a conventional fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making extra benefit from alternatives and accessories, the Camaro could be bought with almost 80 factory alternatives and 40 dealer accessories.
Buyers could also alternative up to a larger 250-inch version of the standard straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.