While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a car they called the Panther.
All through the summer season of 1965 virtually every aspect of the car’s design and advancement, from initial design sketches to clay designs, was photographed and carefully documented. Chevy utilized the possessions to develop a 30 -minute movie The Camaro for sale in Suffolk VA , which was later on revealed on TV and in movie theaters. They likewise introduced ladies’s clothes called the Camaro Collection as well as a Camaro roadway race online game.
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In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, instantly started work on catalogs, direct-mail advertising and sales promotion materials, in addition to print, outdoor and TV/radio advertising. In April 1966, at the New york city Car Program Interview, Chevrolet sales executives admitted no name had actually been chosen for the brand-new car, but did announce that prices of 1967 Chevy Camaro for sale in Suffolk VA design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later cause the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had actually been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy considered utilizing the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no real meaning, GM scientists reportedly discovered the word in a French dictionary as a slang term for “pal” or “companion.” It’s rumored that Ford Motor Company scientists also found other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had actually already been launched utilizing the Panther name, Chevy’s most pressing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in Suffolk VA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making extra benefit from choices and devices, the Camaro could be bought with nearly 80 factory options and 40 dealership accessories.
Purchasers could also choice as much as a bigger 250-inch variation of the conventional straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.