While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of a vehicle they called the Panther.
All through the summer of 1965 practically every element of the car’s design and advancement, from preliminary design sketches to clay models, was photographed and thoroughly recorded. Chevy used the possessions to develop a 30 -minute motion picture The Camaro for sale in Le Roy WV , which was later shown on TV and in movie theaters. They also presented females’s clothing called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and creative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, instantly began work on catalogs, direct mail and sales promo materials, in addition to print, outside and TV/radio marketing. In April 1966, at the New York Auto Program Press Conference, Chevrolet sales executives admitted no name had been picked for the brand-new car, but did announce that prices of 1967 Chevy Camaro for sale in Le Roy WV design will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had actually been called by numerous names including Wildcat, Chaparral, Commander and Nova. It’s likewise reported that Chevy thought about using the letters “GM” in the name, and developed G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management banned the concept, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no genuine significance, GM researchers reportedly discovered the word in a French dictionary as a slang term for “friend” or “companion.” It’s rumored that Ford Motor Business scientists also discovered other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had currently been released utilizing the Panther name, Chevy’s most pressing challenge was to now rename their new Mustang killer, the Camaro. Camaros are found in Le Roy WV by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in earning extra benefit from options and devices, the Camaro could be purchased with almost 80 factory options and 40 dealer devices.
Buyers could likewise alternative approximately a larger 250-inch variation of the basic straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.