While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of a car they called the Panther.
All through the summertime of 1965 practically every element of the car’s design and development, from preliminary design sketches to clay designs, was photographed and carefully recorded. Chevy used the possessions to produce a 30 -minute film The Camaro for sale in Bunker Hill WV , which was later revealed on TV and in cinema. They likewise introduced females’s clothes called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, instantly started deal with catalogs, direct-mail advertising and sales promotion products, together with print, outside and TV/radio advertising. In April 1966, at the New york city Automobile Show Press Conference, Chevrolet sales executives admitted no name had actually been chosen for the brand-new car, but did announce that pricing of 1967 Chevy Camaro for sale in Bunker Hill WV model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine meaning, GM researchers apparently discovered the word in a French dictionary as a slang term for “pal” or “companion.” It’s rumored that Ford Motor Company researchers also discovered other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had actually currently been released using the Panther name, Chevy’s a lot of pushing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Bunker Hill WV by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning additional make money from alternatives and devices, the Camaro could be ordered with almost 80 factory choices and 40 dealer accessories.
Buyers could also alternative approximately a bigger 250-inch variation of the basic straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.