While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of a vehicle they called the Panther.
All through the summer of 1965 essentially every aspect of the automobile’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly documented. Chevy used the possessions to produce a 30 -minute movie The Camaro for sale in Prospect OR , which was later shown on TV and in cinema. They likewise introduced women’s clothing called the Camaro Collection as well as a Camaro roadway race game.
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In November, Chevy sales executives and imaginative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately started work on brochures, direct mail and sales promotion materials, together with print, outdoor and TV/radio advertising. In April 1966, at the New york city Automobile Show Interview, Chevrolet sales executives admitted no name had actually been selected for the brand-new automobile, however did announce that pricing of 1967 Chevy Camaro for sale in Prospect OR model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on cause the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by many names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy considered using the letters “GM” in the name, and created G-Mini, which developed into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly agreed. Although the name has no real meaning, GM scientists reportedly discovered the word in a French dictionary as a slang term for “buddy” or “buddy.” It’s rumored that Ford Motor Company researchers likewise found other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch products had actually already been released utilizing the Panther name, Chevy’s many pushing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Prospect OR by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning additional profit from choices and devices, the Camaro could be ordered with nearly 80 factory options and 40 dealership devices.
Buyers could also alternative up to a larger 250-inch version of the basic straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.