While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of an automobile they called the Panther.
All through the summer of 1965 essentially every aspect of the vehicle’s design and development, from preliminary design sketches to clay designs, was photographed and carefully recorded. Chevy utilized the assets to produce a 30 -minute film The Camaro for sale in Waterford MI , which was later on revealed on TV and in movie theaters. They also presented females’s clothing called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and imaginative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away began work on catalogs, direct-mail advertising and sales promotion materials, along with print, outdoor and TV/radio advertising. In April 1966, at the New York Car Program Press Conference, Chevrolet sales executives admitted no name had actually been selected for the new vehicle, but did reveal that pricing of 1967 Chevy Camaro for sale in Waterford MI design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the automobile might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine meaning, GM scientists reportedly discovered the word in a French dictionary as a slang term for “friend” or “buddy.” It’s rumored that Ford Motor Business scientists also found other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually currently been released using the Panther name, Chevy’s many pressing difficulty was to now relabel their new Mustang killer, the Camaro. Camaros are found in Waterford MI by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making additional profit from options and accessories, the Camaro could be ordered with almost 80 factory alternatives and 40 dealership devices.
Purchasers could also alternative up to a larger 250-inch version of the standard straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business edict prohibited equipping it with engines larger than 400 cid. Transmission choices included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.