While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of an automobile they called the Panther.
All through the summer of 1965 virtually every aspect of the vehicle’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly recorded. Chevy used the assets to produce a 30 -minute film The Camaro for sale in Monte Vista CO , which was later revealed on TELEVISION and in cinema. They also presented women’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and imaginative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, instantly began deal with brochures, direct-mail advertising and sales promotion materials, in addition to print, outdoor and TV/radio marketing. In April 1966, at the New york city Auto Program Press Conference, Chevrolet sales executives admitted no name had been selected for the new automobile, but did reveal that pricing of 1967 Chevy Camaro for sale in Monte Vista CO design will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy considered using the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no real meaning, GM scientists reportedly discovered the word in a French dictionary as a slang term for “good friend” or “companion.” It’s rumored that Ford Motor Company scientists likewise found other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had already been launched utilizing the Panther name, Chevy’s many pressing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Monte Vista CO by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a basic fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making additional benefit from options and accessories, the Camaro could be ordered with almost 80 factory options and 40 dealer devices.
Buyers could also option as much as a bigger 250-inch version of the standard straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a corporate edict forbade equipping it with engines larger than 400 cid. Transmission options included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.