While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the intro of an automobile they called the Panther.
All through the summertime of 1965 essentially every aspect of the vehicle’s design and development, from preliminary design sketches to clay models, was photographed and carefully documented. Chevy used the possessions to create a 30 -minute film The Camaro for sale in Sturtevant WI , which was later shown on TV and in movie theaters. They also introduced females’s clothes called the Camaro Collection as well as a Camaro roadway race online game.
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In November, Chevy sales executives and imaginative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately began work on brochures, direct-mail advertising and sales promotion products, together with print, outside and TV/radio advertising. In April 1966, at the New york city Auto Program Interview, Chevrolet sales executives admitted no name had been selected for the new automobile, however did announce that pricing of 1967 Chevy Camaro for sale in Sturtevant WI design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later trigger the Pontiac variation, code word the Banshee, to be renamed Firebird. Over its short life time, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and lastly Gemini. However, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no genuine meaning, GM researchers apparently discovered the word in a French dictionary as a slang term for “buddy” or “buddy.” It’s rumored that Ford Motor Company researchers likewise discovered other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had already been released using the Panther name, Chevy’s most pushing challenge was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Sturtevant WI by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a basic fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making added make money from choices and accessories, the Camaro could be purchased with nearly 80 factory choices and 40 dealership accessories.
Buyers might likewise alternative up to a bigger 250-inch variation of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.