While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of an automobile they called the Panther.
All through the summer season of 1965 practically every aspect of the vehicle’s design and development, from preliminary design sketches to clay models, was photographed and thoroughly documented. Chevy used the assets to develop a 30 -minute motion picture The Camaro for sale in Ridgefield NJ , which was later shown on TV and in movie theaters. They also presented women’s clothing called the Camaro Collection and even a Camaro roadway race game.
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In November, Chevy sales executives and innovative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, right away began deal with brochures, direct-mail advertising and sales promo materials, along with print, outside and TV/radio marketing. In April 1966, at the New york city Auto Program Press Conference, Chevrolet sales executives admitted no name had actually been picked for the new car, but did reveal that rates of 1967 Chevy Camaro for sale in Ridgefield NJ model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on cause the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine meaning, GM researchers apparently found the word in a French dictionary as a slang term for “pal” or “companion.” It’s reported that Ford Motor Company scientists also discovered other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had actually already been released utilizing the Panther name, Chevy’s most pushing difficulty was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Ridgefield NJ by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a basic fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making additional make money from options and devices, the Camaro could be ordered with almost 80 factory options and 40 dealer devices.
Buyers might also alternative as much as a bigger 250-inch variation of the standard straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission options consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.