While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 virtually every aspect of the automobile’s design and development, from initial design sketches to clay models, was photographed and carefully documented. Chevy utilized the possessions to produce a 30 -minute film The Camaro for sale in Kenyon RI , which was later shown on TV and in movie theaters. They likewise introduced women’s clothing called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and creative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, immediately started deal with catalogs, direct-mail advertising and sales promotion materials, in addition to print, outside and TV/radio marketing. In April 1966, at the New York Car Show Press Conference, Chevrolet sales executives admitted no name had been chosen for the new vehicle, but did reveal that rates of 1967 Chevy Camaro for sale in Kenyon RI model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on cause the Pontiac version, code word the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by numerous names consisting of Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and developed G-Mini, which developed into GeMini and lastly Gemini. However, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM researchers supposedly found the word in a French dictionary as a slang term for “pal” or “buddy.” It’s reported that Ford Motor Company researchers also found other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had actually already been released using the Panther name, Chevy’s the majority of pushing challenge was to now rename their new Mustang killer, the Camaro. Camaros are found in Kenyon RI by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making added profit from choices and accessories, the Camaro could be bought with nearly 80 factory choices and 40 dealership accessories.
Buyers might also option as much as a bigger 250-inch variation of the basic straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.