While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the intro of a vehicle they called the Panther.
All through the summer of 1965 practically every element of the vehicle’s design and advancement, from initial design sketches to clay designs, was photographed and thoroughly recorded. Chevy used the assets to produce a 30 -minute motion picture The Camaro for sale in Hiawassee GA , which was later revealed on TELEVISION and in cinema. They likewise presented ladies’s clothing called the Camaro Collection as well as a Camaro roadway race game.
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In November, Chevy sales executives and imaginative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, immediately began deal with brochures, direct-mail advertising and sales promotion materials, along with print, outdoor and TV/radio marketing. In April 1966, at the New York Automobile Program Press Conference, Chevrolet sales executives confessed no name had actually been chosen for the new vehicle, however did announce that prices of 1967 Chevy Camaro for sale in Hiawassee GA design will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s likewise reported that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no real meaning, GM researchers supposedly discovered the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Business scientists also discovered other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had already been launched using the Panther name, Chevy’s many pushing difficulty was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Hiawassee GA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning extra make money from choices and devices, the Camaro could be bought with almost 80 factory choices and 40 dealer devices.
Purchasers might likewise option up to a larger 250-inch variation of the basic straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.