While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the intro of a vehicle they called the Panther.
All through the summer of 1965 practically every aspect of the automobile’s design and development, from preliminary design sketches to clay designs, was photographed and thoroughly documented. Chevy utilized the assets to produce a 30 -minute film The Camaro for sale in Grantsville WV , which was later on shown on TELEVISION and in movie theaters. They also introduced females’s clothes called the Camaro Collection and even a Camaro road race online game.
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In November, Chevy sales executives and innovative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, instantly began work on brochures, direct-mail advertising and sales promo products, in addition to print, outside and TV/radio advertising. In April 1966, at the New York Auto Program Interview, Chevrolet sales executives admitted no name had actually been selected for the brand-new vehicle, but did reveal that pricing of 1967 Chevy Camaro for sale in Grantsville WV design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had been called by numerous names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and lastly Gemini. Nevertheless, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no genuine significance, GM researchers supposedly discovered the word in a French dictionary as a slang term for “good friend” or “companion.” It’s rumored that Ford Motor Company scientists likewise discovered other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had currently been released using the Panther name, Chevy’s many pressing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Grantsville WV by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making extra make money from alternatives and accessories, the Camaro could be ordered with almost 80 factory alternatives and 40 dealer accessories.
Purchasers might likewise option up to a larger 250-inch variation of the basic straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business edict forbade equipping it with engines larger than 400 cid. Transmission options consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.