While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of an automobile they called the Panther.
All through the summertime of 1965 practically every element of the automobile’s design and advancement, from initial design sketches to clay designs, was photographed and thoroughly documented. Chevy used the possessions to create a 30 -minute motion picture The Camaro for sale in Colorado Springs CO , which was later on shown on TELEVISION and in cinema. They likewise presented ladies’s clothes called the Camaro Collection and even a Camaro roadway race online game.
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In November, Chevy sales executives and creative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, immediately started work on brochures, direct-mail advertising and sales promotion materials, in addition to print, outdoor and TV/radio advertising. In April 1966, at the New york city Automobile Show Press Conference, Chevrolet sales executives confessed no name had actually been selected for the new car, however did announce that rates of 1967 Chevy Camaro for sale in Colorado Springs CO model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later cause the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy considered utilizing the letters “GM” in the name, and developed G-Mini, which developed into GeMini and lastly Gemini. Nevertheless, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no real significance, GM scientists reportedly discovered the word in a French dictionary as a slang term for “buddy” or “buddy.” It’s rumored that Ford Motor Company scientists also discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had already been released utilizing the Panther name, Chevy’s the majority of pressing difficulty was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Colorado Springs CO by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a conventional fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in earning additional profit from alternatives and devices, the Camaro could be purchased with almost 80 factory choices and 40 dealer devices.
Purchasers could likewise alternative approximately a larger 250-inch variation of the standard straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.