While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of a car they called the Panther.
All through the summer season of 1965 practically every element of the vehicle’s design and advancement, from initial design sketches to clay models, was photographed and thoroughly recorded. Chevy used the assets to develop a 30 -minute movie The Camaro for sale in Mount Victory OH , which was later revealed on TV and in movie theaters. They likewise introduced women’s clothing called the Camaro Collection as well as a Camaro road race online game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately began deal with brochures, direct mail and sales promo materials, together with print, outdoor and TV/radio marketing. In April 1966, at the New york city Auto Show Interview, Chevrolet sales executives confessed no name had actually been picked for the brand-new vehicle, but did reveal that prices of 1967 Chevy Camaro for sale in Mount Victory OH model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later cause the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had been called by many names including Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and developed G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no real meaning, GM researchers apparently found the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Company scientists also found other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had already been released using the Panther name, Chevy’s many pressing difficulty was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Mount Victory OH by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning additional profit from alternatives and devices, the Camaro could be purchased with nearly 80 factory choices and 40 dealership devices.
Purchasers might also choice up to a larger 250-inch variation of the basic straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict forbade equipping it with engines larger than 400 cid. Transmission options consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.