While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of an automobile they called the Panther.
All through the summer season of 1965 essentially every aspect of the car’s design and advancement, from initial design sketches to clay models, was photographed and carefully recorded. Chevy utilized the assets to develop a 30 -minute movie The Camaro for sale in La Grange TX , which was later on revealed on TELEVISION and in movie theaters. They likewise introduced women’s clothes called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and imaginative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, right away started deal with catalogs, direct mail and sales promo products, in addition to print, outdoor and TV/radio advertising. In April 1966, at the New York Car Program Press Conference, Chevrolet sales executives admitted no name had been selected for the brand-new car, however did reveal that rates of 1967 Chevy Camaro for sale in La Grange TX design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on cause the Pontiac version, code word the Banshee, to be renamed Firebird. Over its short life time, the F-car had actually been called by numerous names consisting of Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy thought about using the letters “GM” in the name, and created G-Mini, which progressed into GeMini and finally Gemini. However, GM’s upper management vetoed the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine meaning, GM researchers apparently discovered the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Company scientists likewise found other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch products had actually currently been released using the Panther name, Chevy’s many pushing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in La Grange TX by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a conventional fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning extra profit from alternatives and devices, the Camaro could be purchased with nearly 80 factory choices and 40 dealer devices.
Purchasers might also choice up to a larger 250-inch variation of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.