While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of a vehicle they called the Panther.
All through the summertime of 1965 essentially every aspect of the vehicle’s design and development, from initial design sketches to clay models, was photographed and thoroughly recorded. Chevy used the assets to produce a 30 -minute film The Camaro for sale in Wrightsville PA , which was later on revealed on TELEVISION and in cinema. They also presented women’s clothes called the Camaro Collection and even a Camaro roadway race online game.
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In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, right away began work on catalogs, direct mail and sales promo products, along with print, outdoor and TV/radio marketing. In April 1966, at the New York Auto Show Interview, Chevrolet sales executives admitted no name had actually been chosen for the new vehicle, however did announce that pricing of 1967 Chevy Camaro for sale in Wrightsville PA model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its short life time, the F-car had actually been called by lots of names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy considered using the letters “GM” in the name, and developed G-Mini, which developed into GeMini and lastly Gemini. However, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM scientists supposedly found the word in a French dictionary as a slang term for “pal” or “companion.” It’s rumored that Ford Motor Company scientists also found other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had actually currently been launched utilizing the Panther name, Chevy’s most pressing difficulty was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Wrightsville PA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a standard fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making extra benefit from options and accessories, the Camaro could be purchased with almost 80 factory choices and 40 dealership accessories.
Buyers could likewise alternative up to a bigger 250-inch version of the standard straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.