While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of an automobile they called the Panther.
All through the summer season of 1965 virtually every element of the car’s design and development, from preliminary design sketches to clay models, was photographed and thoroughly recorded. Chevy used the assets to create a 30 -minute movie The Camaro for sale in Wittmann AZ , which was later on revealed on TELEVISION and in cinema. They likewise presented women’s clothing called the Camaro Collection and even a Camaro road race online game.
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In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately started work on catalogs, direct-mail advertising and sales promotion materials, along with print, outside and TV/radio advertising. In April 1966, at the New york city Car Program Interview, Chevrolet sales executives admitted no name had actually been picked for the brand-new automobile, however did announce that pricing of 1967 Chevy Camaro for sale in Wittmann AZ design will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A similar bout of cold feet would later cause the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had actually been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy considered utilizing the letters “GM” in the name, and developed G-Mini, which developed into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no real significance, GM researchers supposedly found the word in a French dictionary as a slang term for “buddy” or “companion.” It’s rumored that Ford Motor Company scientists also found other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch products had currently been released utilizing the Panther name, Chevy’s most pressing obstacle was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Wittmann AZ by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making additional profit from options and accessories, the Camaro could be purchased with nearly 80 factory options and 40 dealer devices.
Buyers could likewise alternative approximately a bigger 250-inch version of the conventional straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission choices included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.