While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 essentially every aspect of the vehicle’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly documented. Chevy used the assets to produce a 30 -minute movie The Camaro for sale in Whitehouse TX , which was later on revealed on TELEVISION and in cinema. They also introduced females’s clothes called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, instantly started work on brochures, direct mail and sales promotion products, along with print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Program Press Conference, Chevrolet sales executives confessed no name had been chosen for the new vehicle, however did announce that pricing of 1967 Chevy Camaro for sale in Whitehouse TX model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its brief life time, the F-car had actually been called by lots of names including Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and lastly Gemini. However, GM’s upper management banned the idea, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no genuine significance, GM researchers reportedly found the word in a French dictionary as a slang term for “good friend” or “companion.” It’s rumored that Ford Motor Business researchers also found other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had currently been released using the Panther name, Chevy’s most pressing difficulty was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Whitehouse TX by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making additional profit from choices and devices, the Camaro could be bought with almost 80 factory options and 40 dealer devices.
Purchasers might likewise option approximately a bigger 250-inch variation of the basic straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission options included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.