While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of a car they called the Panther.
All through the summer season of 1965 essentially every element of the vehicle’s design and advancement, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy used the assets to produce a 30 -minute film The Camaro for sale in Turlock CA , which was later shown on TV and in movie theaters. They likewise presented ladies’s clothing called the Camaro Collection and even a Camaro roadway race game.
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In November, Chevy sales executives and creative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, immediately started deal with catalogs, direct-mail advertising and sales promotion materials, together with print, outdoor and TV/radio marketing. In April 1966, at the New york city Auto Program Press Conference, Chevrolet sales executives admitted no name had been chosen for the new automobile, however did reveal that rates of 1967 Chevy Camaro for sale in Turlock CA model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had been called by numerous names including Wildcat, Chaparral, Commander and Nova. It’s likewise reported that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no genuine meaning, GM researchers apparently found the word in a French dictionary as a slang term for “good friend” or “companion.” It’s rumored that Ford Motor Business scientists likewise found other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had actually already been launched utilizing the Panther name, Chevy’s a lot of pressing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Turlock CA by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a conventional fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making added make money from options and devices, the Camaro could be purchased with almost 80 factory choices and 40 dealer devices.
Buyers might also alternative as much as a bigger 250-inch version of the standard straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission options included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.