While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of a car they called the Panther.
All through the summertime of 1965 essentially every element of the vehicle’s design and advancement, from preliminary design sketches to clay models, was photographed and thoroughly recorded. Chevy used the assets to produce a 30 -minute film The Camaro for sale in Tolleson AZ , which was later shown on TELEVISION and in cinema. They likewise introduced women’s clothing called the Camaro Collection as well as a Camaro roadway race game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away started work on catalogs, direct-mail advertising and sales promo materials, in addition to print, outdoor and TV/radio marketing. In April 1966, at the New York Auto Show Interview, Chevrolet sales executives confessed no name had been picked for the new car, but did reveal that pricing of 1967 Chevy Camaro for sale in Tolleson AZ design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had actually been called by many names consisting of Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy considered using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine significance, GM researchers apparently found the word in a French dictionary as a slang term for “friend” or “companion.” It’s reported that Ford Motor Business researchers likewise discovered other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had already been released using the Panther name, Chevy’s the majority of pushing challenge was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Tolleson AZ by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making extra benefit from options and devices, the Camaro could be ordered with almost 80 factory alternatives and 40 dealer accessories.
Purchasers might also alternative approximately a bigger 250-inch version of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission choices included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.