While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 essentially every aspect of the car’s design and development, from initial design sketches to clay models, was photographed and thoroughly recorded. Chevy used the assets to create a 30 -minute film The Camaro for sale in Stamford CT , which was later revealed on TELEVISION and in movie theaters. They also introduced women’s clothes called the Camaro Collection and even a Camaro roadway race video game.
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In November, Chevy sales executives and creative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, immediately began deal with brochures, direct-mail advertising and sales promo products, together with print, outdoor and TV/radio marketing. In April 1966, at the New York Auto Program Press Conference, Chevrolet sales executives confessed no name had actually been chosen for the brand-new vehicle, but did reveal that prices of 1967 Chevy Camaro for sale in Stamford CT model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later trigger the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its short life time, the F-car had actually been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and lastly Gemini. However, GM’s upper management banned the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no real meaning, GM researchers apparently discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s reported that Ford Motor Business scientists likewise discovered other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had actually currently been released using the Panther name, Chevy’s the majority of pushing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Stamford CT by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a conventional fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making additional make money from alternatives and accessories, the Camaro could be bought with nearly 80 factory choices and 40 dealership devices.
Purchasers could likewise alternative approximately a larger 250-inch variation of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.