While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of an automobile they called the Panther.
All through the summertime of 1965 virtually every aspect of the vehicle’s design and advancement, from preliminary design sketches to clay models, was photographed and thoroughly recorded. Chevy used the possessions to develop a 30 -minute film The Camaro for sale in Shannon AL , which was later shown on TV and in movie theaters. They also introduced females’s clothes called the Camaro Collection as well as a Camaro roadway race online game.
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In November, Chevy sales executives and creative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, right away started work on catalogs, direct mail and sales promo products, in addition to print, outside and TV/radio advertising. In April 1966, at the New York Auto Show Interview, Chevrolet sales executives confessed no name had actually been picked for the new car, but did announce that pricing of 1967 Chevy Camaro for sale in Shannon AL model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later trigger the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had been called by numerous names consisting of Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and lastly Gemini. However, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no genuine meaning, GM scientists supposedly discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Company researchers also found other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually already been launched using the Panther name, Chevy’s many pushing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Shannon AL by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a conventional fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making additional profit from alternatives and accessories, the Camaro could be purchased with nearly 80 factory choices and 40 dealer accessories.
Purchasers could also option as much as a bigger 250-inch version of the conventional straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission choices included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.