While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 practically every aspect of the automobile’s design and development, from preliminary design sketches to clay models, was photographed and carefully recorded. Chevy utilized the possessions to develop a 30 -minute movie The Camaro for sale in Saluda NC , which was later revealed on TV and in cinema. They also presented females’s clothes called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and imaginative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, right away began deal with brochures, direct mail and sales promotion materials, along with print, outside and TV/radio marketing. In April 1966, at the New York Automobile Show Press Conference, Chevrolet sales executives confessed no name had been picked for the brand-new automobile, however did reveal that rates of 1967 Chevy Camaro for sale in Saluda NC design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later trigger the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had actually been called by many names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy considered using the letters “GM” in the name, and developed G-Mini, which developed into GeMini and finally Gemini. However, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no real significance, GM researchers apparently discovered the word in a French dictionary as a slang term for “friend” or “buddy.” It’s reported that Ford Motor Company researchers also found other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch products had already been launched using the Panther name, Chevy’s most pressing challenge was to now relabel their new Mustang killer, the Camaro. Camaros are found in Saluda NC by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning extra profit from choices and accessories, the Camaro could be ordered with almost 80 factory options and 40 dealership accessories.
Buyers could likewise option up to a larger 250-inch version of the basic straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission choices included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.