While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a car they called the Panther.
All through the summer of 1965 virtually every aspect of the vehicle’s design and development, from preliminary design sketches to clay models, was photographed and carefully documented. Chevy used the possessions to develop a 30 -minute movie The Camaro for sale in Revere MA , which was later on revealed on TV and in movie theaters. They also introduced ladies’s clothing called the Camaro Collection and even a Camaro road race video game.
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In November, Chevy sales executives and imaginative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, right away began deal with brochures, direct-mail advertising and sales promotion products, along with print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Program Interview, Chevrolet sales executives confessed no name had actually been selected for the brand-new automobile, however did reveal that pricing of 1967 Chevy Camaro for sale in Revere MA design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its brief life time, the F-car had actually been called by numerous names including Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about utilizing the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. However, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM scientists supposedly discovered the word in a French dictionary as a slang term for “friend” or “buddy.” It’s rumored that Ford Motor Business scientists also discovered other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had actually already been released using the Panther name, Chevy’s the majority of pressing obstacle was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Revere MA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a conventional fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making added profit from choices and devices, the Camaro could be ordered with nearly 80 factory options and 40 dealership devices.
Buyers might also choice as much as a bigger 250-inch variation of the basic straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business edict prohibited equipping it with engines larger than 400 cid. Transmission options included a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.