While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of an automobile they called the Panther.
All through the summer of 1965 practically every aspect of the vehicle’s design and development, from initial design sketches to clay models, was photographed and carefully recorded. Chevy utilized the possessions to create a 30 -minute movie The Camaro for sale in Port Washington WI , which was later revealed on TELEVISION and in cinema. They likewise introduced females’s clothing called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and imaginative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, immediately began work on brochures, direct mail and sales promotion materials, together with print, outdoor and TV/radio advertising. In April 1966, at the New york city Auto Program Press Conference, Chevrolet sales executives confessed no name had been chosen for the brand-new vehicle, but did reveal that prices of 1967 Chevy Camaro for sale in Port Washington WI model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on cause the Pontiac variation, code word the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had actually been called by lots of names consisting of Wildcat, Chaparral, Commander and Nova. It’s also reported that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine significance, GM scientists reportedly discovered the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Company researchers also discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had currently been released utilizing the Panther name, Chevy’s most pressing difficulty was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Port Washington WI by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning added profit from options and accessories, the Camaro could be bought with almost 80 factory alternatives and 40 dealer accessories.
Buyers might likewise option as much as a bigger 250-inch version of the standard straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a business edict forbade equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.