While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 practically every element of the vehicle’s design and development, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy used the possessions to create a 30 -minute film The Camaro for sale in Plainfield WI , which was later shown on TELEVISION and in movie theaters. They likewise introduced ladies’s clothing called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, immediately started deal with catalogs, direct mail and sales promo materials, together with print, outdoor and TV/radio advertising. In April 1966, at the New york city Automobile Program Interview, Chevrolet sales executives confessed no name had actually been chosen for the new car, but did announce that rates of 1967 Chevy Camaro for sale in Plainfield WI design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and lastly Gemini. However, GM’s upper management banned the idea, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no real significance, GM researchers apparently found the word in a French dictionary as a slang term for “pal” or “companion.” It’s reported that Ford Motor Business researchers also found other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had already been launched using the Panther name, Chevy’s the majority of pushing challenge was to now rename their new Mustang killer, the Camaro. Camaros are found in Plainfield WI by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a basic fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making additional benefit from choices and accessories, the Camaro could be purchased with almost 80 factory choices and 40 dealer devices.
Purchasers might also choice up to a larger 250-inch variation of the standard straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.