While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a vehicle they called the Panther.
All through the summertime of 1965 essentially every element of the car’s design and development, from initial design sketches to clay designs, was photographed and thoroughly recorded. Chevy used the assets to develop a 30 -minute film The Camaro for sale in Pell City AL , which was later revealed on TV and in movie theaters. They likewise presented women’s clothing called the Camaro Collection and even a Camaro roadway race game.
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In November, Chevy sales executives and creative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away began work on brochures, direct mail and sales promo materials, along with print, outside and TV/radio marketing. In April 1966, at the New york city Auto Show Press Conference, Chevrolet sales executives confessed no name had actually been selected for the new automobile, but did announce that pricing of 1967 Chevy Camaro for sale in Pell City AL model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on cause the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by many names including Wildcat, Chaparral, Commander and Nova. It’s also reported that Chevy thought about using the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. However, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no real significance, GM researchers apparently discovered the word in a French dictionary as a slang term for “pal” or “companion.” It’s reported that Ford Motor Company researchers also found other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had currently been launched using the Panther name, Chevy’s the majority of pressing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in Pell City AL by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning extra make money from alternatives and accessories, the Camaro could be ordered with almost 80 factory choices and 40 dealer devices.
Buyers could also alternative approximately a bigger 250-inch variation of the basic straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission choices included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.