While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of an automobile they called the Panther.
All through the summertime of 1965 practically every aspect of the vehicle’s design and development, from initial design sketches to clay models, was photographed and carefully documented. Chevy used the possessions to develop a 30 -minute motion picture The Camaro for sale in Old Westbury NY , which was later on shown on TV and in movie theaters. They likewise introduced females’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and innovative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, immediately started work on catalogs, direct-mail advertising and sales promo products, together with print, outside and TV/radio marketing. In April 1966, at the New york city Auto Program Press Conference, Chevrolet sales executives admitted no name had been picked for the new automobile, but did reveal that pricing of 1967 Chevy Camaro for sale in Old Westbury NY model will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had been called by many names including Wildcat, Chaparral, Commander and Nova. It’s likewise reported that Chevy thought about using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the concept, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no real significance, GM researchers apparently discovered the word in a French dictionary as a slang term for “buddy” or “companion.” It’s reported that Ford Motor Company scientists likewise found other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually currently been released using the Panther name, Chevy’s the majority of pushing challenge was to now relabel their new Mustang killer, the Camaro. Camaros are found in Old Westbury NY by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning additional profit from options and accessories, the Camaro could be purchased with almost 80 factory options and 40 dealer accessories.
Purchasers could also option as much as a bigger 250-inch version of the basic straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission choices included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.