While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of an automobile they called the Panther.
All through the summer season of 1965 practically every aspect of the car’s design and development, from preliminary design sketches to clay models, was photographed and carefully documented. Chevy used the possessions to produce a 30 -minute movie The Camaro for sale in Norwalk WI , which was later revealed on TV and in cinema. They likewise presented females’s clothes called the Camaro Collection as well as a Camaro road race video game.
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In November, Chevy sales executives and imaginative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, instantly started deal with catalogs, direct mail and sales promo materials, along with print, outdoor and TV/radio marketing. In April 1966, at the New york city Auto Show Press Conference, Chevrolet sales executives confessed no name had been chosen for the new vehicle, but did reveal that prices of 1967 Chevy Camaro for sale in Norwalk WI model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A comparable bout of cold feet would later trigger the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had been called by lots of names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy thought about utilizing the letters “GM” in the name, and created G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no real meaning, GM scientists apparently discovered the word in a French dictionary as a slang term for “pal” or “companion.” It’s reported that Ford Motor Company researchers likewise discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had actually currently been launched utilizing the Panther name, Chevy’s the majority of pressing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Norwalk WI by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a conventional fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in earning extra make money from choices and accessories, the Camaro could be bought with almost 80 factory choices and 40 dealer devices.
Purchasers might also option approximately a larger 250-inch variation of the standard straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission options consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.