While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 practically every element of the vehicle’s design and advancement, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy utilized the assets to develop a 30 -minute motion picture The Camaro for sale in North Vernon IN , which was later on revealed on TELEVISION and in cinema. They likewise presented ladies’s clothes called the Camaro Collection as well as a Camaro roadway race game.
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In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, instantly began deal with catalogs, direct mail and sales promo materials, in addition to print, outdoor and TV/radio marketing. In April 1966, at the New york city Automobile Program Press Conference, Chevrolet sales executives admitted no name had actually been chosen for the brand-new car, however did announce that pricing of 1967 Chevy Camaro for sale in North Vernon IN design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later cause the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy considered using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no genuine meaning, GM researchers supposedly found the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Business scientists likewise discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch products had currently been released using the Panther name, Chevy’s the majority of pushing challenge was to now relabel their new Mustang killer, the Camaro. Camaros are found in North Vernon IN by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning extra make money from choices and accessories, the Camaro could be bought with nearly 80 factory choices and 40 dealership devices.
Buyers might also option as much as a larger 250-inch version of the standard straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission options included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.