While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of an automobile they called the Panther.
All through the summer season of 1965 essentially every aspect of the car’s design and development, from initial design sketches to clay models, was photographed and carefully documented. Chevy used the assets to develop a 30 -minute motion picture The Camaro for sale in Nogales AZ , which was later shown on TV and in movie theaters. They also introduced women’s clothes called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and creative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away began work on brochures, direct-mail advertising and sales promo materials, together with print, outdoor and TV/radio advertising. In April 1966, at the New york city Automobile Show Press Conference, Chevrolet sales executives confessed no name had actually been chosen for the new car, however did announce that pricing of 1967 Chevy Camaro for sale in Nogales AZ model will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM researchers supposedly discovered the word in a French dictionary as a slang term for “buddy” or “companion.” It’s rumored that Ford Motor Business scientists likewise found other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had currently been launched using the Panther name, Chevy’s the majority of pushing difficulty was to now rename their new Mustang killer, the Camaro. Camaros are found in Nogales AZ by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making added benefit from alternatives and accessories, the Camaro could be bought with nearly 80 factory choices and 40 dealer devices.
Purchasers could likewise alternative as much as a bigger 250-inch version of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.