While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a car they called the Panther.
All through the summer of 1965 virtually every element of the automobile’s design and development, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy used the assets to produce a 30 -minute movie The Camaro for sale in Nicholasville KY , which was later shown on TELEVISION and in cinema. They likewise presented ladies’s clothing called the Camaro Collection as well as a Camaro road race online game.
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In November, Chevy sales executives and imaginative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, instantly started deal with brochures, direct mail and sales promo materials, in addition to print, outdoor and TV/radio advertising. In April 1966, at the New york city Auto Program Interview, Chevrolet sales executives admitted no name had been chosen for the brand-new vehicle, but did announce that prices of 1967 Chevy Camaro for sale in Nicholasville KY model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later trigger the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had been called by lots of names including Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no real significance, GM scientists reportedly found the word in a French dictionary as a slang term for “buddy” or “buddy.” It’s rumored that Ford Motor Company scientists also found other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually currently been launched utilizing the Panther name, Chevy’s the majority of pressing obstacle was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Nicholasville KY by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a conventional fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making additional profit from options and devices, the Camaro could be ordered with nearly 80 factory choices and 40 dealership accessories.
Purchasers could likewise choice up to a larger 250-inch version of the standard straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.