While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of a car they called the Panther.
All through the summer of 1965 practically every element of the car’s design and development, from preliminary design sketches to clay models, was photographed and carefully recorded. Chevy used the assets to produce a 30 -minute film The Camaro for sale in Mount Vernon AR , which was later revealed on TELEVISION and in cinema. They likewise presented women’s clothes called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and innovative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, instantly started work on brochures, direct-mail advertising and sales promo materials, together with print, outdoor and TV/radio advertising. In April 1966, at the New york city Auto Show Interview, Chevrolet sales executives confessed no name had actually been picked for the brand-new vehicle, but did announce that pricing of 1967 Chevy Camaro for sale in Mount Vernon AR model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its brief life time, the F-car had been called by lots of names including Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no real significance, GM researchers reportedly found the word in a French dictionary as a slang term for “buddy” or “companion.” It’s rumored that Ford Motor Company researchers likewise found other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had actually already been released using the Panther name, Chevy’s a lot of pressing difficulty was to now relabel their new Mustang killer, the Camaro. Camaros are found in Mount Vernon AR by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a conventional fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning added profit from options and devices, the Camaro could be ordered with almost 80 factory alternatives and 40 dealership accessories.
Purchasers might also alternative approximately a larger 250-inch version of the conventional straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business edict forbade equipping it with engines larger than 400 cid. Transmission choices included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.