While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the intro of a car they called the Panther.
All through the summer season of 1965 practically every aspect of the vehicle’s design and development, from initial design sketches to clay models, was photographed and carefully recorded. Chevy used the possessions to develop a 30 -minute film The Camaro for sale in Mount Airy NC , which was later on revealed on TELEVISION and in cinema. They likewise introduced ladies’s clothes called the Camaro Collection and even a Camaro roadway race video game.
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In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately started work on brochures, direct-mail advertising and sales promo products, along with print, outdoor and TV/radio marketing. In April 1966, at the New York Car Program Interview, Chevrolet sales executives admitted no name had been selected for the new car, however did announce that rates of 1967 Chevy Camaro for sale in Mount Airy NC design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac variation, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had been called by lots of names including Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. However, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no real significance, GM scientists apparently discovered the word in a French dictionary as a slang term for “friend” or “companion.” It’s reported that Ford Motor Company researchers likewise found other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually currently been released utilizing the Panther name, Chevy’s a lot of pushing challenge was to now relabel their new Mustang killer, the Camaro. Camaros are found in Mount Airy NC by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making additional benefit from options and devices, the Camaro could be bought with nearly 80 factory options and 40 dealership devices.
Buyers might also alternative up to a bigger 250-inch version of the standard straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business edict forbade equipping it with engines larger than 400 cid. Transmission choices included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.