While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the intro of a car they called the Panther.
All through the summer of 1965 practically every element of the vehicle’s design and development, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy utilized the possessions to create a 30 -minute film The Camaro for sale in Milton PA , which was later on shown on TV and in cinema. They likewise introduced ladies’s clothing called the Camaro Collection as well as a Camaro road race online game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away began deal with brochures, direct-mail advertising and sales promo materials, along with print, outside and TV/radio marketing. In April 1966, at the New york city Auto Program Press Conference, Chevrolet sales executives admitted no name had actually been chosen for the brand-new automobile, however did announce that pricing of 1967 Chevy Camaro for sale in Milton PA design will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by lots of names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy thought about utilizing the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management banned the concept, fearing the automobile might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no real meaning, GM researchers apparently discovered the word in a French dictionary as a slang term for “buddy” or “buddy.” It’s reported that Ford Motor Business researchers likewise discovered other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had actually already been launched utilizing the Panther name, Chevy’s most pressing challenge was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Milton PA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a conventional fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning extra make money from options and accessories, the Camaro could be bought with nearly 80 factory choices and 40 dealership devices.
Buyers could also alternative approximately a bigger 250-inch variation of the standard straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission options included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.