While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of a car they called the Panther.
All through the summer season of 1965 virtually every element of the vehicle’s design and advancement, from preliminary design sketches to clay designs, was photographed and carefully recorded. Chevy used the possessions to develop a 30 -minute movie The Camaro for sale in Mayville WI , which was later on revealed on TELEVISION and in cinema. They likewise introduced females’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and imaginative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately started work on brochures, direct mail and sales promo products, in addition to print, outside and TV/radio advertising. In April 1966, at the New york city Car Show Press Conference, Chevrolet sales executives confessed no name had actually been selected for the brand-new car, however did announce that pricing of 1967 Chevy Camaro for sale in Mayville WI model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had actually been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy considered using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the automobile might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no real meaning, GM researchers apparently discovered the word in a French dictionary as a slang term for “friend” or “companion.” It’s reported that Ford Motor Company scientists likewise found other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually already been released utilizing the Panther name, Chevy’s a lot of pressing difficulty was to now rename their new Mustang killer, the Camaro. Camaros are found in Mayville WI by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making extra make money from options and devices, the Camaro could be purchased with nearly 80 factory options and 40 dealer devices.
Purchasers could also option up to a bigger 250-inch version of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission options included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.