While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of an automobile they called the Panther.
All through the summer of 1965 virtually every element of the automobile’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly recorded. Chevy utilized the assets to produce a 30 -minute movie The Camaro for sale in Marshall NC , which was later revealed on TV and in movie theaters. They also presented females’s clothing called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, instantly began work on catalogs, direct-mail advertising and sales promotion products, together with print, outside and TV/radio advertising. In April 1966, at the New York Car Show Interview, Chevrolet sales executives confessed no name had actually been selected for the new car, but did announce that rates of 1967 Chevy Camaro for sale in Marshall NC model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on cause the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had actually been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s likewise reported that Chevy considered using the letters “GM” in the name, and developed G-Mini, which developed into GeMini and finally Gemini. However, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no real significance, GM researchers supposedly found the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Business scientists also found other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch products had actually currently been released using the Panther name, Chevy’s a lot of pushing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Marshall NC by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in earning added profit from alternatives and devices, the Camaro could be bought with almost 80 factory options and 40 dealership accessories.
Purchasers might also choice up to a bigger 250-inch version of the standard straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission options consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.