While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 essentially every element of the automobile’s design and development, from preliminary design sketches to clay designs, was photographed and carefully documented. Chevy utilized the possessions to create a 30 -minute film The Camaro for sale in Marion SC , which was later on revealed on TELEVISION and in movie theaters. They likewise introduced ladies’s clothing called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and creative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, immediately began deal with catalogs, direct mail and sales promotion materials, in addition to print, outside and TV/radio marketing. In April 1966, at the New York Car Show Press Conference, Chevrolet sales executives confessed no name had been selected for the brand-new car, however did announce that pricing of 1967 Chevy Camaro for sale in Marion SC model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac variation, code word the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had actually been called by many names consisting of Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and lastly Gemini. However, GM’s upper management vetoed the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no genuine meaning, GM scientists apparently found the word in a French dictionary as a slang term for “buddy” or “companion.” It’s rumored that Ford Motor Business scientists likewise discovered other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had currently been released using the Panther name, Chevy’s many pushing difficulty was to now relabel their new Mustang killer, the Camaro. Camaros are found in Marion SC by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a conventional fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making extra profit from alternatives and accessories, the Camaro could be bought with almost 80 factory options and 40 dealership accessories.
Purchasers might likewise alternative as much as a larger 250-inch variation of the standard straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a corporate order forbade equipping it with engines larger than 400 cid. Transmission options included a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.