While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the intro of a car they called the Panther.
All through the summer of 1965 essentially every aspect of the car’s design and development, from preliminary design sketches to clay models, was photographed and carefully documented. Chevy used the assets to develop a 30 -minute movie The Camaro for sale in Lumberton NC , which was later shown on TV and in movie theaters. They also introduced females’s clothes called the Camaro Collection and even a Camaro roadway race game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, right away started deal with brochures, direct-mail advertising and sales promo materials, along with print, outdoor and TV/radio marketing. In April 1966, at the New york city Auto Program Interview, Chevrolet sales executives admitted no name had actually been selected for the new automobile, however did announce that rates of 1967 Chevy Camaro for sale in Lumberton NC design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no genuine meaning, GM scientists reportedly found the word in a French dictionary as a slang term for “good friend” or “buddy.” It’s rumored that Ford Motor Business researchers likewise found other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had actually already been launched utilizing the Panther name, Chevy’s most pushing difficulty was to now rename their new Mustang killer, the Camaro. Camaros are found in Lumberton NC by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making added make money from options and devices, the Camaro could be ordered with nearly 80 factory options and 40 dealership devices.
Buyers could also option up to a bigger 250-inch variation of the conventional straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.