While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 essentially every element of the vehicle’s design and advancement, from preliminary design sketches to clay models, was photographed and carefully documented. Chevy utilized the assets to produce a 30 -minute film The Camaro for sale in Lowell AR , which was later revealed on TELEVISION and in cinema. They also presented women’s clothes called the Camaro Collection as well as a Camaro road race video game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, instantly began work on brochures, direct mail and sales promo materials, in addition to print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Show Interview, Chevrolet sales executives confessed no name had been chosen for the brand-new automobile, however did announce that pricing of 1967 Chevy Camaro for sale in Lowell AR model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s likewise reported that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and finally Gemini. However, GM’s upper management banned the idea, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no genuine meaning, GM researchers supposedly found the word in a French dictionary as a slang term for “good friend” or “buddy.” It’s reported that Ford Motor Business researchers likewise found other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually currently been released utilizing the Panther name, Chevy’s the majority of pushing difficulty was to now rename their new Mustang killer, the Camaro. Camaros are found in Lowell AR by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a conventional fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning extra profit from choices and devices, the Camaro could be ordered with almost 80 factory alternatives and 40 dealer devices.
Purchasers might likewise choice as much as a larger 250-inch version of the standard straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.