While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a car they called the Panther.
All through the summer of 1965 practically every element of the automobile’s design and development, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy used the possessions to develop a 30 -minute film The Camaro for sale in Lovell WY , which was later on revealed on TV and in cinema. They likewise presented ladies’s clothing called the Camaro Collection and even a Camaro road race online game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, immediately started work on brochures, direct-mail advertising and sales promo materials, in addition to print, outside and TV/radio marketing. In April 1966, at the New york city Automobile Show Interview, Chevrolet sales executives confessed no name had been selected for the new vehicle, but did announce that pricing of 1967 Chevy Camaro for sale in Lovell WY model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on cause the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had actually been called by lots of names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and finally Gemini. However, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no genuine significance, GM scientists apparently found the word in a French dictionary as a slang term for “buddy” or “companion.” It’s rumored that Ford Motor Business researchers likewise discovered other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had actually already been released using the Panther name, Chevy’s many pushing challenge was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Lovell WY by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making added make money from options and accessories, the Camaro could be bought with nearly 80 factory options and 40 dealership accessories.
Purchasers might also option as much as a larger 250-inch version of the standard straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.