While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 virtually every element of the vehicle’s design and development, from initial design sketches to clay designs, was photographed and carefully recorded. Chevy utilized the possessions to develop a 30 -minute movie The Camaro for sale in Louisburg NC , which was later revealed on TELEVISION and in movie theaters. They likewise presented women’s clothes called the Camaro Collection as well as a Camaro road race video game.
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In November, Chevy sales executives and creative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, instantly started work on catalogs, direct-mail advertising and sales promotion products, in addition to print, outdoor and TV/radio marketing. In April 1966, at the New York Car Show Press Conference, Chevrolet sales executives confessed no name had actually been picked for the brand-new car, however did announce that pricing of 1967 Chevy Camaro for sale in Louisburg NC design will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had been called by numerous names consisting of Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no genuine significance, GM researchers apparently discovered the word in a French dictionary as a slang term for “friend” or “companion.” It’s reported that Ford Motor Company scientists also found other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had actually currently been launched using the Panther name, Chevy’s most pushing obstacle was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Louisburg NC by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making added make money from choices and devices, the Camaro could be bought with nearly 80 factory options and 40 dealership accessories.
Purchasers could also option as much as a larger 250-inch variation of the conventional straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission options consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.