While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of an automobile they called the Panther.
All through the summer season of 1965 essentially every element of the vehicle’s design and advancement, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy utilized the assets to develop a 30 -minute film The Camaro for sale in Little Chute WI , which was later shown on TV and in cinema. They likewise presented women’s clothing called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and innovative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, right away started deal with brochures, direct mail and sales promo materials, in addition to print, outside and TV/radio advertising. In April 1966, at the New York Car Program Interview, Chevrolet sales executives admitted no name had actually been chosen for the brand-new car, but did announce that pricing of 1967 Chevy Camaro for sale in Little Chute WI model will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on cause the Pontiac version, code word the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had actually been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s also reported that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no genuine significance, GM scientists supposedly found the word in a French dictionary as a slang term for “pal” or “buddy.” It’s reported that Ford Motor Business scientists likewise found other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had already been launched utilizing the Panther name, Chevy’s a lot of pressing obstacle was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Little Chute WI by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning additional make money from choices and accessories, the Camaro could be bought with almost 80 factory choices and 40 dealership accessories.
Buyers could also choice as much as a bigger 250-inch version of the standard straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.