While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of an automobile they called the Panther.
All through the summertime of 1965 practically every aspect of the vehicle’s design and development, from initial design sketches to clay models, was photographed and carefully recorded. Chevy utilized the assets to develop a 30 -minute movie The Camaro for sale in Lionville PA , which was later revealed on TV and in movie theaters. They likewise presented females’s clothes called the Camaro Collection as well as a Camaro road race online game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately started deal with brochures, direct mail and sales promotion materials, along with print, outdoor and TV/radio marketing. In April 1966, at the New York Automobile Show Interview, Chevrolet sales executives confessed no name had been chosen for the brand-new car, but did reveal that pricing of 1967 Chevy Camaro for sale in Lionville PA model will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its short life time, the F-car had been called by numerous names including Wildcat, Chaparral, Commander and Nova. It’s likewise reported that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and lastly Gemini. However, GM’s upper management banned the concept, fearing the automobile might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly agreed. Although the name has no real meaning, GM scientists apparently discovered the word in a French dictionary as a slang term for “buddy” or “companion.” It’s rumored that Ford Motor Company researchers likewise discovered other definitions, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had already been launched utilizing the Panther name, Chevy’s a lot of pressing difficulty was to now relabel their new Mustang killer, the Camaro. Camaros are found in Lionville PA by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a conventional fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in earning added make money from choices and devices, the Camaro could be purchased with nearly 80 factory alternatives and 40 dealership accessories.
Buyers could also alternative as much as a larger 250-inch variation of the standard straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict forbade equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.