While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 virtually every aspect of the automobile’s design and development, from preliminary design sketches to clay designs, was photographed and carefully recorded. Chevy utilized the possessions to develop a 30 -minute film The Camaro for sale in Laramie WY , which was later on revealed on TV and in cinema. They likewise presented females’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, instantly began work on catalogs, direct-mail advertising and sales promotion products, along with print, outdoor and TV/radio marketing. In April 1966, at the New york city Car Show Press Conference, Chevrolet sales executives confessed no name had actually been picked for the new automobile, but did announce that rates of 1967 Chevy Camaro for sale in Laramie WY model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on cause the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy thought about using the letters “GM” in the name, and created G-Mini, which developed into GeMini and lastly Gemini. However, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no genuine meaning, GM researchers apparently discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Company scientists also found other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had actually currently been released using the Panther name, Chevy’s many pushing difficulty was to now relabel their new Mustang killer, the Camaro. Camaros are found in Laramie WY by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in earning additional profit from choices and accessories, the Camaro could be bought with almost 80 factory options and 40 dealership devices.
Buyers could also alternative approximately a bigger 250-inch version of the conventional straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.